Portmans is a reflection of the appearance of an urban woman; smart, sophisticated and timeless.

Portmans – Online Shop Review

Visit Portmans

Created for “metropolitan girls who like to stay on top”, Portmans is a clothing brand established in Melbourne, way back in the 1940s. The store is a reflection of the appearance of an urban woman; smart, sophisticated and timeless. With more than 100 stores all over Australia and New Zealand, city fashionistas cannot miss the brand’s stylish offerings.


Currently, Portmans is represented by a handful of celebrity supporters, including Miranda Kerr, Alison Brahe and Elyse Taylor.

Portmans’ sleek online shop speaks greatly of the brand’s genuine aesthetics. The homepage is crafted elegantly, with bold navigation and smart feature placements at the right-hand corner. Large banners capture one’s attention immediately, sparking a guest’s desire to jump into the catalogue and discover what the selection is all about. Going through Portman’s website gives one the experience of flipping through a magazine’s pages.

Entering the gallery will spark one’s inner-shopaholic. Images show off the clothing modelled in studio-shot thumbnails. Instead of still images, moving video shots give one a clear view of the item in different angles. Categories can be filtered through the options found in the left corner of the catalogue.

On visiting a product page, guests can enjoy seeing the larger product images in front, back and side angles. A description, size guide, colour and sizing options, plus relevant items are showcased on the page. Portmans use centimetres in its clothing size guide, easily displayed in bust, waist and low hip columns.

There is a plethora of products found in Portmans’ clothing range. Ladies can enjoy a complete series of women’s wear to fill their wardrobe, including work wear, jackets, formal dresses, casual attires and accessories. A special sale section offers items at a discounted price.

Ordering at Portmans is open for domestic and international customers. Australian shoppers can enjoy an express delivery, standard shipping and click & collect options. International shoppers will have to pay $25 for the postage fee. The website has its own order tracking platform which helps buyers trace their parcel.

Returns and exchanges are allowed, as long as the items are in their original condition, unworn and with all tags attached. The product and its receipt must be returned within 30 days of purchase.

Payment methods accepted are VISA, MasterCard, American Express, Diner’s Club, PayPal and Portmans’ in-store gift cards. All prices stated are in Australian Dollars.